Inspired by this mission, Garner joined John Foraker, natural food industry veteran and former CEO of Annie's, in cofounding Once Upon A Farm, which makes organic, fresh baby food. To support early mothers, the program provides baby food at zero cost to eligible mothers. "We wanted to get a healthy, fresh baby food to families that couldn't afford it," explained Foraker. This is consistent with findings that 54 million people purchased organic food in 2017, while 50% of surveyed consumers believe organic produce to be healthier than conventionally grown food. Moreover, Once Upon A Farm is not alone in its industry disruptive philosophy that families and children across socioeconomic levels should have access healthier food.

Source: Forbes March 05, 2019 17:09 UTC