“I think maybe more brands, more people, more entities are experiencing it,” said Heidi Arthur, the Ad Council’s head of campaign development. The group has homed in on the language used to characterize harassment and abuse to sharpen the focus on what bullying looks like. “Just saying ‘bullying’ is fairly broad and speaks to you being on one side of it,” Ms. Arthur said. “When you can connect it be back to specific behaviors, you can have more of those ‘aha’ moments.”Ms. Lewinsky hopes that her work will help. “The shoot we did was really emotional, not only for the actors, but also for the crew,” Ms. Lewinsky said.

Source: New York Times October 29, 2017 18:11 UTC