How Did WeWork Beat Regus? - News Summed Up

How Did WeWork Beat Regus?


Surely with a two-decade headstart and five times the number of locations, Regus would be the industry’s dominant player, right? Regus Took A Utilitarian ApproachWhen the dot-com bubble burst, Regus’ business in the U.S. collapsed. WeWork Started With A Community FocusAlthough they’re in the same industry, WeWork views its 10 million square feet of space much differently than Regus does. Where Regus sees individual companies taking up their slice of a shared space, WeWork wanted to build a community-based ecosystem that functioned like a collective. WeWork locations allow vendors to offer lunch-and-learns to discuss new products, and different locations will partner with local restaurants to offer tenants exclusive discounts.


Source: Forbes June 14, 2019 13:30 UTC



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