How China's Xiaomi took India's smartphone market by storm - News Summed Up

How China's Xiaomi took India's smartphone market by storm


When Xiaomi first launched in India in 2014, its goal was to sell at least 10,000 smartphones in the country. Xiaomi now accounts for over 30% of India's smartphone sales, according to industry estimates. "You will laugh at me if I tell you the initial plan," Manu Jain, managing director of Xiaomi India, told CNNMoney in an interview. "To build a long term sustainable business in India, we have to act like a local Indian company," he added. Once a clear leader, the company is currently placed fourth in China's slowing smartphone market, behind local rivals Huawei, Oppo and Vivo.


Source: CNN April 30, 2018 14:37 UTC



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