The details of Twilio's acquisition — somewhat revealed in regulatory SEC filings, but never publicly discussed by either CEO until now — are part courtship, part crisis management. Given their respective products, Twilio and SendGrid combining through acquisition wasn't a surprise. "It was always the missing channel from Twilio," Lawson says. On October 24, more than a quarter of Twilio's market cap from one month before was wiped out. The deal, which worked out to all-stock and a conversation rate into Twilio shares that value SendGrid more around $3 billion (and Twilio at $11 billion), is not without risk.

Source: Forbes February 01, 2019 19:07 UTC