Brynn Putnam has redefined sweat equity with her interactive workout device that turns any room into an elite gym. At 22 inches wide, 52 inches high and 1.4 inches deep, Putnam’s product looks and acts like a regular mirror. Upon Reflection: Brynn Putnam missed the moment to expand her boutique fitness studio beyond three locations— a mistake she’s determined not to repeat with Mirror. Its last raise, in October, brought in $34 million and valued the company at just under $300 million. “I heard my cousin scream from the other room—Alicia Keys had posted on Instagram her family gifting her a Mirror,” Putnam recalls.

Source: Forbes May 28, 2020 10:30 UTC