But he said the a la carte pricing approach is likely to be a hit over time. But some hotel owners and operators say they have little choice but to shake things up. At the same time, hotel owners have increased spending on sanitizing their properties to prevent the spread of disease. Hotels need to recoup those extra costs and losses, said Kerry Ranson, chief executive of HP Hotels, which manages about 30 hotels. The hotel industry has dabbled with a piecemeal-pricing approach before, and some lodging companies continue to do so.

Source: Bangkok Post August 19, 2021 00:42 UTC