Hotai Motor's profits jump two-fold despite stagnant sales. How did they do it? - News Summed Up

Hotai Motor's profits jump two-fold despite stagnant sales. How did they do it?


1 in the automotive market for 15 consecutive years, but has also enjoyed a 30 percent market share in Taiwan. Hotai's market share surpassed Yulon's in 2002, and Hotai's share prices now hover at NT$360 with market value reaching NT$200 billion, again surpassing rival Yulon and allowing it to sit comfortably atop the throne of the domestic automobile market. Japan Toyota's decision to end production led to a sudden 30 percent decrease of Hotai's market share. Over the last decade or so, Hotai's sales grew only 33 percent -- even as profits climbed steadily and reached two-fold growth. But throughout the process of selling vehicles, Hotai, as the main agent for Toyota, only makes gross margins of 3.5 percent to 5 percent.


Source: The China Post May 27, 2017 00:00 UTC



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