Hong Kong looks to boost tourism with new campaign - News Summed Up

Hong Kong looks to boost tourism with new campaign


As the fifth wave of Covid-19 fades and life returns to normal, the Hong Kong Tourism Board (HKTB) recently unveiled a revitalisation strategy to highlight Hong Kong's fresh views and open the door to travellers. "The HKTB has conducted extensive research in 16 markets and found Hong Kong is still well-loved by travellers worldwide. The HKTB will then launch extensive promotions, including the tactical 'Open House Hong Kong' campaign, to welcome back visitors when the time is right. The contemporary art museum M+ opened last year and the Hong Kong Palace Museum will welcome its first visitors this summer. Hong Kong International Airport will transform itself into an Airport City to enhance travel experiences with a variety of shopping, dining, entertainment and leisure options.


Source: Bangkok Post May 13, 2022 03:09 UTC



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