One of Hendrick Motorsports' Track Attack cars drives at Virginia International Raceway. “It was a street car that was converted to a track car. Following the initial order, customers visit the Track Attack headquarters, a windowless shop off of the main road of the vast Hendrick campus. NASCAR is aware of Gordon’s participation as a sales tool; Track Attack is allowed to use retired drivers. “We are prepared to go there,” said Ledbetter, who suggested Track Attack is selling more units domestically than it can advertise.
Source: Forbes March 30, 2021 11:00 UTC