Google is the world’s biggest seller of ads, which makes anything it does with AI ads a potential trendsetter. How AI ads could go right or wrongGoogle probably won’t be alone in adding advertising to the AI you use. Nate Elliott, an analyst with the research firm eMarketer, said that AI companies are walking a tightrope with advertising. He also said it’s not an accident that AI companies are not saying much publicly about their advertising plans. AI ads might not be much different from the online ads you’re used to.

Source: New Zealand Herald January 14, 2026 21:35 UTC