Habeco sees revenue fall despite Obama visitVietNamNet Bridge - The images of Obama eating bun cha and drinking Habeco beer in Hanoi appeared on all local newspapers in May, when Vietnamese attention was drawn to the President’s official visit to Vietnam. The images of Obama eating bun cha and drinking Habeco beer in Hanoi appeared on all local newspapers in May, when Vietnamese attention was drawn to the President’s official visit to Vietnam. Analysts then predicted that the move by the most powerful man in the world would help Habeco beer sell like hotcakes. The spending was the main reason behind Habeco’s higher sales cost, about VND464 billion.The higher sales cost and lower sales have led to Habeco’s profit decrease. Bia Ha Noi was even mentioned in Obama’s speech the next morning.

Source: VietNamNet News September 15, 2016 06:56 UTC