Now the home of “The Sopranos,” “The Wire” and “Game of Thrones” is scrambling to catch up with its newfound online rivals, launching its own multi-billion-dollar streaming platform HBO Max this Wednesday. Indeed, HBO Max was supposed to launch with a long-anticipated “Friends” reunion, until the coronavirus ended those plans. Costing $15 a month, HBO Max is the most expensive option, at a time when US unemployment is soaring. Potentially adding to the confusion, HBO Max will run alongside pay-TV service HBO Go, and existing standalone app HBO Now. And others who have “been at home over-watching Netflix, over-watching Disney+” may also be “anxious to try something new,” said Wedbush tech analyst Brad Gastwirth.

Source: The Express Tribune May 26, 2020 09:56 UTC