Vineyards of Mastroberardino, Campania Photo courtesy Istituto Grandi MarchiThe Istituto Grandi Marchi is an association of 19 wine producers representing the length and breadth of Italy. Piero Mastroberardino and family Photo courtesy Istituto Grandi MarchiPiero Mastroberardino, proprietor, Mastroberardino, Atripalda, Campania and current president of Istituto Grandi MarchiMastroberardino, current president of Istituto Grandi Marchi, talks about how the association’s members are dealing with the coronavirus situation in their promotional work. He also offers his thoughts on the role of the Grandi Marchi over the past several years. The Grandi Marchi producers usually discuss various topics regarding production, marketing and sales among themselves, exchanging information and experiences. To learn more about the Istituto Grandi Marchi, see their website.

Source: Forbes May 01, 2020 12:11 UTC