Like greenwashing, AI washing involves making false claims about whether, how, or the extent to which a business relies on AI technology. If you are AI washing, Gensler warns, "ya got trouble." SEC Enforcement Director Gurbir Grewal Discusses AI Washing Enforcement Cases, YouTube (March 18, 2024) (Grewal YouTube Statement), https://www.sec.gov/news/sec-videos/sec-enforcement-director-gurbir-grewal-discusses-ai-washing-enforcement-cases. SEC Chair Gary Gensler, Video Transcript, Chair Gary Gensler on AI Washing (March 18, 2024), https://www.sec.gov/news/video-transcript/sec-chair-gary-gensler-ai-washing. SEC Enforcement Director Gurbir Grewal, Remarks at Program on Corporate Compliance and Enforcement Spring Conference 2024 (April 15, 2024), https://www.sec.gov/news/speech/gurbir-remarks-pcce-041524.

Source: Wall Street Journal June 01, 2024 12:21 UTC