Additionally, a report by 9To5Mac states that Google wants to go head-to-head with Apple's iPhone. Google is now planning to manufacture its own smartphone, which will compete directly with the iPhone. Reportedly, the company is in talks with mobile operators about releasing a Google-branded smartphone that will extend the company’s move into hardware respectively. One of the main reasons why Google wishes to make its own smartphone is that it wants more control over the mobile operating system, the same way Apple has over iOS. If the company has its own smartphone, it can decide when it wishes to roll out updates to users, as soon as it is ready.
Source: dna June 27, 2016 11:26 UTC