Advertisement Continue reading the main story“This decision brings Gmail ads in line with how we personalize ads for other Google products,” Diane Greene, Google’s senior vice president in charge of Google Cloud, wrote in the post. “Some of the regular people who use Google services disliked the way their email contents were being used to target ads way back in 2004. Ads still represent a vast majority of Google’s revenue, but the company sees Google Cloud as a growth area. Google had said its policy was not to target ads in Gmail based on personal information, such as race, religion, sexual orientation, health, or financial data, and that information extracted from a user’s email will only be used for ads in Gmail. Users may now opt out of receiving personalized ads in Gmail, but they may not opt out of email scanning.

Source: New York Times June 23, 2017 23:37 UTC