An image from “The Picture Perfect Life,” Google's new ad. The ad touches on a fraught issue for tech giants such as Google, Facebook and Apple, which face a growing body of research suggesting the mental-health effects of an Internet-connected life could prove more damaging than originally thought. Google's ad touches on what mental-health experts say is the pressure of perfection, as seemingly shown through the glossy photos of social-media services such as Facebook's Instagram. Last month, Facebook researchers published a post saying that using the service could leave people unhappy, particularly if they spent “a lot of time passively consuming information,” such as flicking through status updates. Google says the new ad was in the works before Logan Paul's since-deleted video.

Source: Washington Post January 30, 2018 21:40 UTC