Going Beyond the Alligator - News Summed Up

Going Beyond the Alligator


I want to convey the Lacoste values in my designs: sporting ideas around tenacity, community and fair play. Today, people want to live longer, look younger and switch seamlessly between professional and social environments. I think Lacoste is very well placed to cater to the current demands of that market. I want people to wear what I design every single day if that is what they choose to do. And I think about all their needs, and how to make someone’s life that bit easier, and richer, through a wardrobe.


Source: New York Times March 05, 2019 09:00 UTC



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