Mr Wheaton explained how BAT’s five-step plan for regulation could support achieving the right balance between harm reduction and the mitigating unintended consequences, including underage access to products. Kingsley Wheaton, BAT’s Chief Strategy & Growth Officer, said: “There are five areas where more could be considered in terms of regulation. These are the areasthat regulators should explore and establish smart regulation that is right for their market.”“First, on-device technology and functionality: vapour products should be accessible only toadults. However, flavours in vapour products should not particularly appeal to anyone underage.”“Third is at the manufacturing and import level: ensuring that non-compliant products cannotreach the market in the first place. Fourth, where no restrictions exist already, regulators may want to look at who should be able to sell vapour products and where.

Source: News Business Ethiopia September 20, 2023 14:24 UTC