A watch company CEO said Monday he has created an online ad in response to the new Gillette ad combatting “toxic masculinity” that has sparked outrage. The YouTube commercial from the Egard Watch Company features footage of men in various situations — from fighting fires to hugging children as the firm’s founder Ilan Srulovicz asks "What is a man?" “There’s been a movement in society I feel that’s just been painting men with a broad brush,” Srulovicz told “Fox & Friends” Monday. “You know, for a company like Gillette to open up a commercial with a term like ‘toxic masculinity,’ I just don’t feel like masculinity is toxic.”“I think masculinity can be beautiful,” he said. Srulovicz said he created the ad despite backlash from friends and co-workers who feared the ad would draw attention away from women's rights issues.

Source: Fox News January 21, 2019 15:11 UTC