Get ready to spend: smartphone and PC prices are expected to skyrocket, and even Apple and Samsung may reduce device storage capacity to curb price increases.
Memory manufacturers are reportedly shifting a larger portion of their production towards higher value-added components, geared towards data centers and artificial intelligence applications. Memory chip shortages are expected to drive up smartphone and PC prices in 2026, putting pressure on both manufacturers and consumers, according to IDC. In the most conservative scenario outlined by IDC, average smartphone prices could rise by about 8% in 2026. Memory chip shortages are expected to drive up smartphone and PC prices in 2026, putting pressure on both manufacturers and consumers, according to IDC. The consulting firm attributes this situation to higher cash reserves and pre-signed memory supply contracts.
Source: Forbes December 27, 2025 20:37 UTC
