Earlier this month, Beth Jacob’s 5-year-old daughter, Alice, noticed the shirts at the Gap Inc. with superheroes and “Star Wars” characters were only available in the boys’ section. She wrote to the company to request “cool girls’ shirts” and received a personal response from the company’s CEO with exciting news. After Beth wrote about her daughter’s letter for The Washington Post, someone at the Gap found her information on LinkedIn and reached out to her to let her know the company couldn’t find it. With Beth’s help, the letter was located and shortly after she and Alice received an email from Jeff Kirwan, CEO and president of the Gap brand. This includes a selection of girls’ tees with dinosaurs, fire trucks, sharks, footballs and some of our superheroes.
Source: Huffington Post March 28, 2017 21:22 UTC