General Motors Co.’s executives considered axing the GMC truck division ahead of the company’s bankruptcy, as they sought to scale back the sprawling Detroit auto maker. GM’s decision to keep the brand is paying off a decade later as pricey pickups and sport-utility vehicles displace luxury sedans as America’s rolling status symbol. As Chief Executive Mary Barra pushes forward with her strategy to exit some major markets, including Europe, the relatively unsung GMC unit has become a disproportionate contributor to the company’s...

Source: Wall Street Journal February 26, 2018 12:00 UTC