Noga is part of the Nestlé-owned business Osem Group and means Froneri, which is a joint venture between Nestlé and PAI Partners, will be entering the Israeli market for the first time. The deal will now bring all of the Nestlé Europe, Middle East & North Africa ice cream businesses into the Froneri group. Speaking about the deal, Ibrahim Najafi, CEO of Froneri said, “We’re very excited to be building on the strengths of our existing joint venture with Nestlé. By entering Israel we’re continuing to realize our vision of becoming the world’s best ice cream company.”​Froneri has confirmed the existing management team will continue to lead the business. We’re looking forward to welcoming the team into Froneri.” ​Marco Settembri, CEO Zone Europe, Middle East and North Africa, Nestlé, said, “With its continued growth and global prominence in the ice cream market, Froneri’s success speaks for itself.

Source: The North Africa Journal July 05, 2019 12:00 UTC