The “AHA” MomentEric “ET” Tecosky, founder and owner of Dirty Sue Premium Olive Juice, admits his aha moment came entirely by accident. One constant in bartending, he says, is you’d always run out of olive juice well before you ran out of olives. On one particularly busy night, after running out of olive juice for the ump-teenth time, he’d had it. Today, Dirty Sue bottles premium, twice-filtered olive juice for cocktails like Dirty Martinis, Bloody Marys and Micheladas. Chang’s locations will be serving the Dirty Olive Martini and using Dirty Sue Premium Olive Juice’s bottled olive juice.

Source: Forbes February 24, 2017 19:08 UTC