To tackle this problem, the team focusses on the most vulnerable girls through an internally-designed vulnerability index. In the first year, Forbes Marshall’s own business increased by 30 percent; with an added increase of 115 percent in 2020-21. “We are now looking at expanding the programme to other geographies in India,” says Rati.Following in the footsteps of Rati is her daughter Riah. They strive to focus on the most marginalised and underserved communities and are also willing to support innovation by non-profits. “We have good government schemes, including at the state level, but often, NGOs are not working towards catalysing them,” says Rati.

Source: Forbes March 07, 2023 18:11 UTC