Because Ikea shopping bags are where it’s at in fashion in 2017. The internet has exploded, of course, and Ikea has reacted cannily, issuing a handy guide to spotting a real Frakta shopping bag. Facebook Twitter Pinterest Ikea’s response to the Balenciaga bag Photograph: IKEAHow unexpected is this item in the bagging area? This is far from the first time that designers have charged thousands of pounds for bags inspired by everyday carriers. Last year, Danish designers Hay produced a grey and green update on the Ikea bag.

Source: The Guardian April 26, 2017 17:48 UTC