Chiefs coach Dave Rennie, Steve Tew, NZRU CEO and Andrew Flexman Chiefs CEO hold a press conference after the Chiefs' stripper findings are released. But a partnership that takes years to build can crumble in seconds because of bad behaviour. GETTY IMAGES Australian cricket captain Steve Smith fronting the media at Sydney International Airport after ball tampering allegations. Lance Armstrong and NikeIn 2012, during Lance Armstrong's doping scandal, the athlete lost about a dozen sponsors, including Nike and Budweiser. The Chiefs lose sponsorshipThe Chiefs Super Rugby team lost two major sponsors after a formal warning regarding allegations of sexual assault on a stripper in 2016.

Source: Stuff October 15, 2018 01:58 UTC