The social media behemoth has recently changed up its algorithm, which changes what information is viewable to users. Five members of Forbes Business Development Council discuss a few effective ways that you can make sure your brand breaks through the new Facebook algorithm that favors local stories. Ignite A Homegrown Fire And Watch It SpreadIgniting engagement from within our company first transforms homegrown stories to national content. Having a number of internal thought leaders, combined with some external thought leader brand ambassadors will help reach your intended audience. The bonus to bringing on some external thought leaders is that they both carry your message and also come with their own audience to add to yours.

Source: Forbes March 08, 2018 12:00 UTC