An initiative aimed at reawakening interest in the Kenyan film and content industry has been launched in Nairobi. The campaign dubbed #WeWatchKenyan was launched at the iHUB at attended by various superstars in the creative industry. The move is an attempt to arouse interest in local films among Kenyans and acknowledge the many interesting ideas being created by local talent. The launch featured a screening of the Internationally-acclaimed crime thriller, Why U Hate and attracted a watch party of several local filmmakers as well as the cast and crew of the movie. The initiative is supported by Kenya Film Commission, YAKWETU Online Limited, a Kenyan-based Startup running MyMovies.Africa watch parties in Nairobi until December 2022.

Source: Daily Nation August 05, 2022 07:09 UTC