Fido Amplifies Voices of Canadian BIPOC and LGBTQ2S+ Music Artists in new “Off-Mute” Campaign - News Summed Up

Fido Amplifies Voices of Canadian BIPOC and LGBTQ2S+ Music Artists in new “Off-Mute” Campaign


Through Off-Mute, Fido amplifies the voices of Canadian musical talent representing the BIPOC and LGBTQ2S+ communities, giving them a platform to discuss music, culture, and their experiences within the fabric of Canada. “We’re thrilled to share the Fido platform to host important conversations with BIPOC and LGBTQ2S+ musicians that drive awareness and acceptance,” said Nancy Audette, Vice President and General Manager, Fido. Fido is also launching a fund raising initiative in support of Pflag Canada as part of this campaign, to help build awareness and expand support to the Pflag chapters across Canada. Fido has designed an exclusive Off-Mute t-shirt, which are being sold exclusively through TSC (Today’s Shopping Choice), with all proceeds from sales going directly to the Pflag Canada. The Off-Mute campaign extends Fido’s ongoing partnership with the organization, whose in-person support meetings were put on pause last year as the COVID-19 pandemic began.


Source: Ethiopian News March 12, 2021 16:03 UTC



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