ADDIS ABABA, July 7 (Xinhua) -- Coffee exporters in Ethiopia, known as the birthplace of Arabica coffee, are enjoying the rising coffee market in China as an increasing number of Chinese consumers tend to value Ethiopian coffee. "Over the last 5 to 10 years, we are seeing growing demand for Ethiopian coffee in China and that has created one of the most promising coffee markets in the world," said Bagersh. Jemal Abrar, coffee quality control deputy manager at Mullege Coffee Export PLC, one of the leading coffee exporting firms in Ethiopia, said Ethiopian coffee is winning growing demand in China and surrounding markets. The coffee market has been evolving over the years in China where tea has been a traditional drink, said Gizat Worku, chief executive officer of the Ethiopian Coffee Association, which is engaged in promoting Ethiopian coffee in the international market. Ahadu Woubshet, managing director of Moyee Coffee Roasting PLC, another coffee exporter in Ethiopia, said his company has enjoyed growing sales from the expanding coffee market in China.

Source: Ethiopian News July 07, 2023 18:25 UTC