Bengaluru: Fashion e-commerce platform Fynd (Shopsense Retail Technologies Pvt. Ltd), which lets offline retailers sell online, has raised an undisclosed amount of funding in its Series C round led by Google, the company said in a statement on Thursday. and Harsh Shah, Fynd provides an omni-channel retail product to brick-and-mortar stores, allowing stores to list their entire channel inventory on Fynd’s online e-commerce marketplace. Big fashion retail brands usually operates more than one outlet in a city, and the biggest problem they face is unavailability of colour choices or fitting sizes, according to Shah. Fynd competes with other similar platforms like Ace Turtle which provides an e-commerce solution for retail brands, and portals like Shopify (based out of Canada) and Shopmatic which provides e-commerce software to sellers.

Source: Mint March 29, 2018 09:33 UTC