A truly iconic and one of the strongest brands in the world, Coca-Cola provides billions of moments of refreshment every day. The Coca-Cola Company has been a consistent supporter of the Olympic Movement since 1928, making it the movement’s longeststanding partner. In every Coke bottle, there’s around 10.6 g of sugar per 100 ml. Sundblom’s images depicted Santa Claus as a cheerful, friendly figure with a red suit and a white beard. Today, the image of Santa Claus as a jolly, red-suited figure is an iconic part of the holiday season, and Coca-Cola’s use of Santa Claus in its advertisements has had a substantial impact on shaping that image.
Source: Daily Nation May 08, 2023 05:16 UTC