At the start of March, Premier League clubs Everton, Aston Villa, Sunderland and Leeds launched strikingly similar ranges of Irish-themed merchandise. “I can see why they’re doing it,” says Martin Prendergast, club chairman of the Republic of Ireland Soccer Supporters’ Club in London. “I’m a big collector of Irish football shirts and merchandise and things like that ... It’s actually quite nice stuff.”Emerald in the blood. Overall, Murray says he is neutral on the Fanatics products, believing they will mostly cater to Irish people living in the UK and will have “no impact whatsoever on Irish football”. Jordan acknowledges the trend of “blokecore” and expects the St Patrick’s Day items to be seen at festivals and concerts this summer.

Source: The Irish Times March 17, 2026 11:31 UTC