According to a report in ReCode, Facebook has determined that it can't put more ads into users' feeds without harming their experience. So Facebook has now started selling mid-roll video ads and funding video projects that could host those ads. It started selling ads inside Instagram Stories and on the same feature on its other platforms like Messenger, WhatsApp and Facebook itself. Facebook was in Cannes to sell and educate ad buyers on Messenger ads just last month, the report added. In comparison, Facebook did almost $27 billion in total ad revenue in 2016.

Source: bd News24 July 16, 2017 13:41 UTC