“By making these changes, I expect the time people spend on Facebook and some measures of engagement will go down,” Zuckerberg wrote. “But I also expect the time you do spend on Facebook will be more valuable. “Facebook is already experiencing declines in consumption and the company is responding with these changes today,” Wieser said. In the company’s early years, the news feed was a scrolling update about the personal activities of friends and family members. Downplaying those posts from brands and businesses may put revenue at risk, said James Cakmak, an analyst at Monness Crespi Hardt & Co.“There will be less opportunity to expose Facebook users to brands,” Cakmak said.

Source: Indian Express January 12, 2018 03:56 UTC