The 36-year-old entrepreneur, one of the originals behind the immensely popular OVO brand, has emerged as one of the owners and public face of the Scarborough Shooting Stars, the newest team in the Canadian Elite Basketball League. And a focus on Scarborough rather than the broader GTA keeps with the league’s desire to stay hyperlocal. “What made this league tick was Canadians, and building this with Canadians and played by Canadians, and growing a fan base of Canadian fans,” Morreale said. “We believe there’s tremendous strength in Canadian basketball. “A kid growing up from Scarborough and having the opportunity to help expand the league and call it Scarborough is like the best thing anyone can ask for.

Source: thestar August 16, 2021 18:33 UTC