European clubs have been told they can look forward to huge increases in broadcast and sponsorship revenue from continental club competitions in a “new dawn” post-Super League. Nasser Al-Khelaifi, the president of the European Club Association, has written to its member clubs hailing a “tectonic shift” in the ability of clubs to help shape European football in the future. A huge moment for the future of UEFA Club Competitions as ECA works in partnership with @UEFA to drive new commercial value and opportunities for European clubs. Under ECA, clubs have never had a stronger voice in shaping the future of European football. “It also represents a new dawn of financial stability and opportunity for European football clubs as the way in which our club competitions are commercialised will be transformed.

Source: Express February 09, 2022 23:55 UTC