Unilever PLC plans to save up to €6 billion ($6.4 billion) using a decades-old financial tactic that is coming into vogue again. The Anglo-Dutch consumer giant plans to extend its use of zero-based budgeting to reduce spending in its marketing and logistics departments, according to finance chief Graeme Pitkethly. In zero-based...

Source: Wall Street Journal April 07, 2017 17:15 UTC