There's a truism in marketing: if you don't define your brand, your competitor will do it for you. The results of an Angus Reid Institute poll conducted during the week following O'Toole's election as leader showed a similar pattern. At the time, more than half of Canadians (53 per cent) were favourable toward the new leader. Official Opposition Leader Erin O'Toole holds his first caucus meeting in Ottawa after winning the Conservative leadership race Aug. 24. In his acceptance speech, O'Toole said in French that Canada needs a fighter (Le Canada a besoin d'un fighter).

Source: CBC News September 11, 2020 07:52 UTC