We call this entrepreneurial resilience - "the ability to overcome high-impact entrepreneurial challenges and persist in the entrepreneurial process in the face of adverse situations and unexpected outcomes" as defined by Y. Awotoye and R. Singh, from Morgan State University, who studied this quality among entrepreneurs. While there are tons of writings and webinars that talk about entrepreneurial resilience amid the pandemic, they focus on the entrepreneur's ability to bounce back, which others may find difficult to replicate without understanding the dynamic process of adaptation. Named the EntREsilience Project, it aims to "address the urgent need to strengthen entrepreneurial resilience and discover the post-crisis 'New Normal'", according to the project website. I am fortunate to be part of the sample of entrepreneurs in this longitudinal study to understand and derive insights on entrepreneurial resilience enablers, processes, and outcomes. The author is chief executive officer of Hungry Workhorse Consulting, a digital and culture transformation consulting firm.

Source: Manila Times June 09, 2021 17:26 UTC