Fix and Fogg founder Roman Jewell describes his love of making peanut butter, at the University of Otago yesterday. Photo: Gerard O'BrienA key break for premium peanut butter maker Fix and Fogg came when a supermarket buyer spotted a jar of the firm's peanut butter on sale in a furniture shop. The company was now selling a jar of peanut butter on average every minute, and were selling extensively abroad, he said. ''There's no road map for how to make a peanut butter factory.'' He also enjoyed the firm's ''horizontal'' approach, in which all aspects of the company operation, including all the company's peanut butter was made in-house, through a hands-on process.

Source: Otago Daily Times July 16, 2019 16:34 UTC