Ole Miss football players complete paperwork for NIL deals with Blue Delta Jeans Randy Sherrell/Blue Delta JeansTupelo-based Blue Delta Jeans, a bespoke denim company, has offered every player on the Ole Miss football roster a name, image and likeness deal. We make sure each customer is happy with their finished jeans, and we guarantee fit,” said Blue Delta co-founder Nick Weaver. “Lane Kiffin was wearing Blue Delta jeans at four or five of the games last year during the Walk of Champions. Today, 44 student athletes were measured for Blue Delta Jeans, with 33 signing their contracts and another 11 waiting to consult family and advisors. Blue Delta expects more football players will complete their contracts and get measured over the following week.

Source: Forbes September 20, 2021 20:41 UTC