(CNN) Rapper Eminem's newest music video for his song "Higher" from his new album "Music to be Murdered By--Side B" had his fans thinking he was getting into a martial arts competition. A clip from the video appeared during the ESPN pre-show on Friday for Conor McGregor and Dustin Poirier's Saturday night match in Abu Dhabi. The segment featured a mock interview between ESPN anchor Michael Eaves and UFC boss Dana White discussing the rapper's chances in a fictional fight. The interview went viral, with some people thinking that the clip was real instead of a stunt for his upcoming music video. "It's always been amazing to be able to work with Eminem for promotional and programming content on various ESPN properties over the years," Kevin Wilson, ESPN music director, said in a statement.

Source: CNN January 23, 2021 22:52 UTC