The reason the Trump campaign wants to suppress Clinton's turnout is obvious. It's just not clear if running Facebook ads — or using a new-media marketing strategy — can get that done. So this is Trump campaign's bet, laid on the table by a group of people who haven't run campaigns before. Given the inability to increase Trump's support, they'll try to drag down Clinton's, betting mostly on the campaign's online organizing. Clinton's team has online followers and Facebook ads, too — as well as a traditional get-out-the-vote operation.
Source: Washington Post October 27, 2016 13:55 UTC