Domestic fashion brands seek foothold in $3.5 billion marketVietNamNet Bridge - Domestic brands are expected to have opportunities to prosper in the local market amid the massive arrivals of foreign brands. The Vietnamese fashion market is worth $3.5 billionPessimistic forecasts have been given about the fate of Vietnamese fashion brands which have to compete with powerful brands like Uniqlo, Zara and H&M. Vietnamese brands, such as Blue Exchange, Ninomaxx, PT 2000, Couple TX and Canifa, once dominated the domestic market. The value of the Vietnamese fashion market (clothing & footwear) is estimated at $3.8 billion in 2018, of which expenditures on clothing are $3.5 billion. The value of the Vietnamese fashion market (clothing & footwear) is estimated at $3.8 billion in 2018, of which expenditures on clothing are $3.5 billion.

Source: VietNamNet News March 23, 2018 01:07 UTC