Doing the right thing is invariably the best communications strategy - News Summed Up

Doing the right thing is invariably the best communications strategy


Dr. Li Wenliang tried to do the right thing and was punished. His unlikely rise to celebrity stands as a lesson in the importance of truth-telling, courage and listening in times of crisis. Li was not even an infectious disease specialist, he was an ophthalmologist working in Wuhan, the epicentre of the virus outbreak. Only when the scale of the outbreak became clear and impossible to suppress did Chinese national authorities belatedly rehabilitate Li. Doing the right thing is invariably the best communications strategy.


Source: thestar February 09, 2020 11:02 UTC



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