A new study suggests that Disney Princesses and the messages they promote may influence gender-stereotypical behavior for young girls. According to the study, 96 percent of girls and 87 percent of boys viewed Disney Princess media. Four percent of boys and 61 percent of girls played with Disney Princesses on a weekly basis. "Most people label Disney Princesses as very safe, so this is likely the first time that individuals may have even considered there is a less than 'magical' side to the franchise." "I study the effect of media and people tend to either disbelieve or are threatened when we do research that shows that media has an effect on them or their children," Coyne told The Huffington Post.
Source: Huffington Post June 22, 2016 15:15 UTC